• The white-label platform provider and aggregator, Torrero, signed a new agreement with Zitro
• The platform provider gained access to Zitro's games, propelling their reach in markets across the globe
• The strategic alliance is expected to benefit the two companies

The supplier of slot and video bingo games, Zitro, expanded the reach of its quality games under the terms of a new agreement with the fast-growing business-to-business (B2B) aggregator and white-label platform provider, Torrero.

Torrero integrates Zitro's games into its leading platform

Announced earlier this week, the strategic alliance saw the former agree to supply its hit games.

As a result, fan-favorite and beloved Zitro games will now reach new customers across the globe via Torrero's platform.

The deal represents a major move for Zitro as it enables it to engage with customers in competitive, regulated markets, significantly broadening its reach.

At the same time, the agreement strengthens Torrero's offering further.

Currently, the company supplies more than 9,500 games from more than 130 leading iGaming providers.

In addition, Torrero offers a comprehensive sportsbook, making it an excellent partner for operators varying in size.

Besides a wide range of casino games and a sportsbook, the company offers a complete white-label solution.

Thanks to this innovative solution, Torrero's partners can benefit from compliance tools, multilingual customer support and integrated payment systems, among other capabilities vital for online gambling operators.

The deal bolsters Zitro's presence in the digital vertical

Aleksei Tolstov, Torrero's Head of Business Development, shared his excitement about the deal with Zitro, Casino Guru News learned from a press release.

"Zitro is a globally recognized gaming powerhouse, and their engaging slot and video bingo titles are a fantastic addition to our platform," he revealed.

Moreover, Tolstov acknowledged that Zitro's games perform exceptionally in land-based and online markets, which makes the company a perfect partner for Torrero.

"We are thrilled to welcome Zitro to our network and look forward to a highly successful collaboration, enriching our content offering and delivering exceptional player experiences," the executive said in conclusion.

José Javier Martí, Zitro Digital's COO, recognized that the agreement with Torrero represents a strategic move for Zitro in the digital vertical.

"Their extensive platform and operator network provide the ideal environment to showcase our innovative titles and deliver proven player engagement," he said.

Finally, Martí predicted that the alliance is going to benefit both Zitro and Torrero, enabling them to expand in important regulated markets, delivering content that stands out with diversity and performance.

Image credit: Zitro