• Fanatics Casino and Bragg Gaming Group inked a new content alliance
• The former will power its offering in New Jersey, Michigan and Pennsylvania, bringing hit games from the latter's expansive portfolio
• Bragg Gaming recognizes the deal as a great opportunity

The iGaming content, platform and technology solutions provider, Bragg Gaming Group, joined forces with one of the fastest-growing online casinos in the United States, Fanatics Casino.

Teaming up with the online casino, the former expanded the reach of its quality casino games in three strategic gambling markets.

Tri-state launch grows the reach of Bragg Gaming's engaging games

Thanks to the new collaboration, Bragg Gaming's proprietary titles from Wild Streak Gaming, Indigo Magic and Atomic Slot Lab will power Fanatics Casino's offering in New Jersey, Michigan and Pennsylvania.

Besides launching its newest games, Bragg Gaming agreed to supply its leading Remote Gaming Server (RGS) technology.

The launch complements the former's growth and expansion, enabling its engaging titles to reach players in the three aforementioned markets.

As a result, new customers are going to be able to experience hit games like Queenie and Cai Fu Emperor Ways, along with other content from Bragg Gaming's Atomic Slot Lab studio.

In addition, Fanatics Casino will tap into additional content from Bragg Gaming's studio partners like Bluberi, Sega Sammy Creation and Incredible Technologies, among others.

The deal with Fanatics Casino comes after last month, Bragg Gaming confirmed the appointment of Scott Milford to the role of Executive Vice President, Group Content.

The executive, bringing decades of experience in the gaming vertical, is expected to play a pivotal role in the company's future expansion.

Fanatics is excited to expand its offering with quality titles from Bragg Gaming

Kieron Shaw, Fanatics Casino's Games Content Manager, shared his excitement about the new content alliance with Bragg Gaming, Casino Guru News learned from a press release.

"We're thrilled to partner with Bragg Gaming Group to bring their diverse and engaging iGaming content to our players in New Jersey, Michigan, and Pennsylvania," the executive explained.

Moreover, Shaw acknowledged that the alliance with Bragg Gaming complements Fanatics Casino's plans for further growth and market capitalization in the three strategic gambling markets.

Finally, the executive said: "Bragg's impressive catalogue, including titles from Wild Streak Gaming and their third-party studio partners, along with their innovative promotional tools, will undoubtedly enhance the gaming experience for our users and help us springboard our presence across these important states."

Matevz Mazij, Bragg Gaming's CEO, was similarly thrilled with the latest agreement.

He explained that teaming up with Fanatics Casino marks a great opportunity for Bragg Gaming to expand the reach of its games within some of the largest iGaming markets in the country.

Last but not least, Mazij said: "We look forward to developing our relationship as a key partner of Fanatics Betting and Gaming in the North American market as we continue the roll-out with regular new game releases planned."

Late in May, Bragg Gaming strengthened its player engagement capabilities with a new innovative gamification campaign.

Called Big Ticket Bonanza, the campaign offers guaranteed rewards and scratchcards, bolstering customer engagement.

Image credit: Bragg Gaming Group