Playson, an acclaimed international supplier and provider of some of the very best online casino games for real money, has teamed up with Cactus Gaming, a company with a leading position in the newly-regulated iGaming and sports betting market in Brazil.
The partnership sees Playson deliver its outstanding portfolio of player-favorite titles to the local operator and ensure that Cactus Gaming’s platforms offer their audiences cutting-edge online casino content that can be implemented effortlessly into the core offer and boost engagement and retention.
As suppliers and operators are vying for market share in the newly regulated market, the enhancement of a company’s portfolio with quality content is a must to ensure the longevity and operational sustainability of a brand. Commenting on this fresh opportunity, Playson Head of LatAm Squad Cristian Zito had this to say:
"To partner with Cactus Gaming, a recognized leader in the iGaming space, is thrilling. This collaboration not only expands our presence in Brazil and the wider LatAm region but also brings our diverse portfolio of engaging games to a broader audience."
Zito added that he was confident that the operator and its network would benefit from the high-quality and immersive gaming experiences provided by Playson. He hailed Cactus Gaming's platforms as some of the best Brazilian online casinos.
In the meantime, Cactus Gaming CRA Tiago Carneiro was similarly pleased with the opportunity and what it meant for the player. Carneiro spoke about the importance of adding globally renowned games to the local portfolio.
"We’ve been impressed with the high-quality graphics and immersive nature of their games, which will no doubt capture the attention of our extensive operator network and their players."
This is not the first major partnership Playson has scored over the past months, as the supplier has been keen to expand its footprint in core regulated markets. The supplier teamed up with Fenikss in April, and the company signed up a partnership with KTO in March, covering the Brazilian market again.
At the end of January, Playson also signed an important distribution partnership with Light & Wonder to boost its reach through the latter’s global network of operators.
Image credit: Playson