• Cherry Play, a fresh name in iGaming, has secured a key content partnership in Belgium
• The supplier will provide its games and unique jackpot system to StarCasino
• Cherry Play has already had a successful launch in the Netherlands

Cherry Play, an acclaimed developer of bespoke and unique games for the iGaming industry, has secured another important partnership, this time in the Belgium iGaming market, where the company will now be represented through a content tie-up with local powerhouse and online casino brand, StarCasino.

Cherry Play secured a groundbreaking move in Belgium with StarCasino.be

The partnership will see StarCasino.be benefit from a range of the supplier’s popular games, among which are such options as Chief Super Bet, Super Coin, and Multi Banks. The developer is also bringing its Golden Cherry JackpotSystem StarCasino to further help with engagement and retention.

Cherry Play’s titles have been developed based on Bragg Gaming’s innovative tech, which makes them easy to integrate and a great added value for players who are looking to make the most out of their experience playing any of the studio’s select and mass titles.

Furthermore, Cherry Play is hoping to get a better position in the StarCasino lobby owing to its subscription-based model, which enables the casino to pay a fee and get access to the titles offered by the developer.

Cherry Play is still a small-timer by any reasonable standard, with the studio only launching in January, but already securing an important partnership with a recognized brand such as StarCasino. The supplier similarly pursued a successful launch in the Netherlands.

However, the future remains bright for Cherry Play, whose boss, Olga Bejela, hailed the launch of the company’s content as a major milestone and success for the studio. Cherry Play’s proven slot games and innovative subscription model were already paying off, Bejela argued.

"Demand for slot content is high in Belgium and titles such as Multi Banks and Super Coin have been designed to deliver thrilling gameplay, and potentially big wins, so will absolutely hit the mark with StarCasino’s players," she continued.

Cherry Play and StarCasino pleased with the opportunity

The new games were met with a similarly upbeat tone by StarCasino Director S. Maene, who was also pleased to see Cherry Play’s games join the lobby and the broader library of games on offer at the casino.

"If its games caught our attention, its unique subscription model was a catalyst for getting the deal over the line as soon as possible, and we are genuinely pleased to be the first brand in Belgium to be able to offer its games to our players," S. Maene wrapped up.

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