• Betano announced a new agreement with FIFA
• The deal saw the leading brand become an Official Partner of the FIFA Club World Cup 2025
• Kaizen Gaming acknowledges it is a privilege to work with FIFA for the exciting tournament

In 2022, the leading online sports betting brand owned by Kaizen Gaming, Betano, joined forces with FIFA for the FIFA World Cup Qatar 2022.

Building on the success of that collaboration, Betano announced a new agreement with FIFA, becoming the Official Partner of the FIFA Club World Cup 2025 for South America.

FIFA is excited to continue its collaboration with Betano

The collaboration is expected to bring exciting experiences for football fans and bettors alike.

It will cover the period of the competition, which kicked off on June 14 and will run through July 13.

Undoubtedly, Betano and FIFA will deliver unforgettable entertainment and unparalleled excitement for fans of the sport throughout the FIFA Club World Cup 2025.

Romy Gai, FIFA's Chief Business Officer, shared his excitement about the latest alliance with Betano, Casino Guru News learned from a press release.

"We are thrilled to be collaborating once again with Kaizen Gaming and its Betano brand. Our shared ethos of enhancing the fan experience delivered huge successes during the FIFA World Cup Qatar 2022, and we are excited to be working with their team to deliver another world-class tournament," the executive explained.

Finally, Gai said: "Over the past three years, we have seen the Betano brand grow and expand, and we know fans will be excited for this next step."

Kaizen Gaming is proud to see its brand join forces with FIFA again

Recognized as a leading digital sports betting operator, Betano has a growing presence across Europe.

The leading brand strives to improve its operations, delivering entertaining experiences thanks to innovative technology.

Notably, Betano supports responsible gambling and social responsibility, helping lead by example in markets where it operates.

Thanks to the new alliance with FIFA, the brand is expected to engage with new customers, reaching football fans and bettors alike.

George Daskalakis, Kaizen Gaming's CEO and Co-Founder, said about the latest agreement with FIFA: "After being the first sports betting operator to support the FIFA World Cup in Qatar in 2022, we are proud that Betano is joining forces with FIFA once again – this time for the FIFA Club World Cup 2025."

Moreover, he pointed out: "It is a privilege to work closely with FIFA for a tournament that brings together millions of fans from all around the world as they get to watch the best club teams and players football has to offer."

Last but not least, Daskalakis spoke about the uniqueness of this year's tournament, which is its inaugural edition.

The FIFA Club World Cup 2025 runs from June 14 through July 13 and will feature 32 of the best football clubs in the world.

The event will culminate with a final game taking place at MetLife Stadium in New York, New Jersey.

Image credit: Kaizen Gaming